33 Ways to Use Linkedin for Business
Here’s a great post by Web Worker Daily about how to use Linkedin more efficiently for business. While I don’t agree with some of the tips provided, my favorites are:
- Publish your LinkedIn URL on all your marketing collateral, including business cards, email signature, email newsletters, web sites and brochures, so prospects learn more about you.
- Grow your network by joining industry and alumni groups related to your business.
- Combine your social media approach: when someone asks a question in Twitter, respond in detail on LinkedIn and link to it from Twitter.
- Don’t turn off your contacts: avoid hard-sell tactics.
- Write honest and valuable recommendations for your contacts.
- Request LinkedIn recommendation from happy customers willing to provide testimonials.
To those of you who still haven’t used Linkedin as a social and as a business tool – this is the time. Linkedin keeps on improving their services and is, in my and many others’ opinion, the best online network for business today.
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